CCI Client Booth Gets Front Page Write Up at ISA 2000
Since 1996 we have been
working to develop integrated programs for our clients that include sales
force training and scripting, PR and promotional elements, and highly
interactive media and/or events. The net result of such coordinated programs
brings greater public exposure and name recognition for the client
while helping to close more business in more venues.
At ISA 2000 in New Orleans this interactive "RC Enduro" race
track stressed the need to choose a proper control system for difficult
tasks while providing entertainment and bonding for the client sales force
and potential clients. This
in-booth promotion earned a first page write-up in the Control Design
Show Reporter published for all attendees on the second day of the show.
Appropriate media representatives were also invited to attend a successful
in-booth press conference and racing competition, which created a memorable
event for all participants.
